Pepsi Contigo
Bodega Campaign targeting 10,000 small stores in NYC and national roll out in 1987
Casa de sus Suenos
Pepsi & Univsion National Promotion 2 million entries
First Spanish Language Commercial in General Market Grammy’s
Pepsi Chayanne
Pepsi 440 Tour
Pepsi Sponsored and Talent Endorsement 15 City Tour with CFA and Pepsi Muscle
Pepsi Salute
The Glory of Black History – 22,000 Home videos with Pepsi Motel Williams trailer to Junior & Senior H.S.’s
Hispanic Heroes on Telemundo Network
US and Puerto Rico, 10,000 Video & study Guide to schools, and 7 market Heroes Presentations and Press Conferences
Burger King – We Sing English and Espanol
School Program & TV Special
P & G’s Explosion Musical
Fifteen City national music tour